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FIB - Scams 101 - Ye Olde Archives
Posted By: Mr Bluto ^_^ In Response To: Re: OK--read everything but why not a combo (Richard)
Monday, 5 June 2006, at 1:22 a.m.
> Greetings,
> I read all the responses and there are a lot of problems as I view it and
> it does not matter which road you take. Each has positives and negatives.
To be honest, it seems to me that the problems with self-hosted lists seems to far outweigh those of using a reputable paid service both in # of problems as well as the severity of the problems.
> While I do not do blogs at this time--it seems to me that there ought to
> be a way to use them instead of a newsletter. IN other words have the
> folks go to you rather than sending to the folks.
Well, there's a problem with this. People who run newsletters often do send the reader right to a blog. But one reason that a list is so important is because readers tend to forget things or they get caught up in other things. So if you have direct access to them you can remind them of your newsletter and that encourages them to visit your site more often (and hopefully making you money if you are doing something right). You can't wait for the customer to comeback to you. You have to get a hold of them and give them reasons to visit you and even remember you.
> I know we prefer the last over the first but why would not a combo of some
> such help reduce the hassles and yet be able to be productive?
Well, if you do what some people already do now which is send out an email newsletter and direct them to your site/blog, then, well, you still have all the problems that come with maintaining a list of subscribers and customers. The only way to get rid of the problems you encounter is to just not send out a newsletter via email at all. And that's not a viable solution since building a list is just an all around smart thing to do.
^_^
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