My thoughts on this matter

Hi jas,

> What I want to know ... is those of you who are not expert in anything.
> And your passion ... is really not marketable. Or, even though you have
> your passion, hobby, whatever. You enjoy it ... but are not expert at it.

> Then what do you sell? What is/becomes your -- the -- product of service?

How's life?

I don't think I'm an expert on marriage and relationships. Matter of fact, I've been married twice and divorced twice. I'm not going to do it again. Instead I'm just gonn'a find some women I don't like, buy her a house and a car, and call it quits.

If I get around to it this year, I'm going to write an eBook on love and marriage, but it is going to be something that people who are going through this experience can read, laugh about, and find a way to enjoy the situation in an absurd, abstract, sort of way.

I might also locate and re-sale similar stuff on an affiliate basis.

I'd like to have people write in and share their problems. You know, I could probably give them the worst advice they have ever gotten.

Another idea I had was to write an eBook about deer hunting in Colchester County Nova Scotia. We have a number of hunters who come up from the US to hunt here every year. The eBook would have a ton of detailed maps, points of interest, and landmarks, so they would have an idea of the lay of the land at all times.

Another idea I had was to create some BIG photographs of some of the local lighthouses. Since they are items of interest to heritage groups, they are always trying to find a way to earn money for their clubs. One of the clubs is called "Save the Lighthouse" and the various chapters of the club sponsor events every summer to try and raise money and awareness for their cause. My photos would be in placed in a beautiful wooden frame, and then I would offer the clubs a profit for selling them for me. Something like this would look great in some of the old Cape Cod style houses around the province, and the organization could use the extra money.

Another idea I had was to offer the eBook you see below with 2 hours of in-home consulting. This will, of course, will just be done locally. Hopefully it will get my name known a little more locally. I just moved home 2 years ago from living away for the last 20. Some friends prompted me to do this by asking if I could show them what I do so they could make a little extra money on the Internet. I'm almost ready to launch this project.

> If you're not expert in the field, or at least damn knowledgeable. Then
> where is the USP? How can average people differentiate, distinguish,
> separate themselves enough to gain an audience, when not expert or real
> knowledgeable?

Rich DeVos, one of the founders of Amway said something to the effect that "if he wanted to open a flying school, he wouldn't let a little thing like not having a pilot license hold him back."

Don't think about what might work against you -- think about what will work for you.

> Guess, part of my dilemma, is the oft talk about "me too" thing.
> Where you become one of many.

We are the borg! You will be assimilated...

> I'm not interested in selling "Become a
> Internet Millionaire!" by doing this or that. Usually the this or
> that, is selling the "concept" to the next gal/guy, who then
> sells it the next guy/gal and so forth.

There is lots of stuff to sell to a lot of different niche markets.

> I've gone full circle in this post, so-to-speak. Hope others understand
> the puzzle I'm in. Will appreciate any and all replies. From those who
> found their niche.

No offense intended, but it would seem to me you aren't doing too much at present, and looking for reasons to justify it. There really aren't any excuses -- you will either do it, or you won't. Luckily, it is still more or less a free world and you get to make that choice.

Do something -- anything!