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FIB - Scams 101 - Ye Olde Archives

It's mostly baloney

Posted By: S. Tanna
Thursday, 13 April 2006, at 5:34 p.m.

In Response To: SEO - What counts as "changed"??? (Tracy)

It's one of those myths that is going round, that isn't necessarily true. These things pass around like Chinese whispers.

If you are doing blog and ping, more pinging will help, because you will get spidered more often, and some NEWS type spiders intended for blogs, may not even visit properly without a ping.

But for a normal web site, and a normal search engine, forget it.

I'm #1 on several important, competitive, and expensive to advertise on, keywords at Google, for several different sites. I have been #1 or in the top few, for maybe 3, 4 or 5 years. And the sites that are doing it? They've been basically unchanged (in some cases unchanged at all until recently) for 3 years.

Another site I have, gets 4000+ uniques per day from search engines, principally Google, MSN and Ask. It has done so consistently for years, and does it by getting top 5 (sometimes #1) rankings on various terms. It competes on these terms with sites actually owned and on Yahoo and MSN. I didn't update this site significantly (just very minor edits, principally to change ads, perhaps once every 6 months to 1 year) for about 5 years, although I have done some updates (primarily additonal content) this year.

So, while I can't prove that frequent updates won't help - I can tell you that the idea you can not have decent SE traffic without frequent updates, is just baloney.

If I was you, here's what I'd do:

1. Create LOTS of content. It doesn't matter if you do it a bit at a time (given the impression of lots of updates), or you work your socks off for a short period, and then leave it up there (although for the latter it's important to pick a topic which won't quickly get outdated).

2. Optimize your on page factors. I've already posted about this many times on this board. It's not rocket science to do the basics. It seems at least one person, well known for her cookies, took some notice :-)

3. Work on getting links to your site. Preferably mostly from decent sites on related topics. There are many ideas at my site Traffic 4 me.

Brain Games

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You'll find great information in this "Read Only" Archive, but remember..... things change.
Be sure to visit the Current Message Board when you're finished here.

We're very friendly, so don't be shy... just jump right in and post your question.
Scams outnumber legitimate biz ops about a bzillion to one, so it's well worth your time.



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