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FIB - Scams 101 - Ye Olde Archives
Posted By: Mel. White In Response To: Re: Ohboy.... (renee)
Sunday, 8 January 2006, at 3:05 p.m.
> and i didn't even realize diamonds could grow feathers. your negative
> opinions didn't surprise me; i guess i needed a reality check.
Feathering is a type of flaw in the stone, and considerably reduces its value because it is a visual flaw and makes the stone more prone to shattering.
> while i am a newbie in this business of ... internet marketing & home
> business, i didn't just hop off the boat exactly, (i have a respectable
> knowledge of multichannel corporate marketing, with nice big budgets). but
> it can really be confusing with some of the copy & layouts for some of
> these "programs" so closely resembling some legitimate things i
> see linked from various signatures on this board, sowpub, warriors...etc.
It's a controversial attitude, I know, but many advertised "gurus" are simply self taught "experts" and would get eaten alive in the world of corporate marketing. You know a lot more about marketing than many of them do.
> all that said, have you any opinions on the potential of "Prosperity
> Autmated System" for marketing a product? i would use it in
> conjunction with the usual marketing strategy suspects, of course.
Okay... you said that this arena is full of "smoke and mirrors" and what's happening is that the smoke is obscuring your vision.
Would you believe me if I told you that I had a system for international multichannel marketing that worked through the mails, was completly automated, you could use it with your normal products, and would *guarantee* you 85% sales EVERY time and your company would generate sales of a million dollars each and every day?
I hope the answer is "BWAHAHAHAHA! That's the STUPIDEST thing I ever heard!"
* "automated system" often (not always) means spam.
* you have no idea whether this would be targeted or untargeted traffic
* you have no idea what sector or demographic they are reaching (and niether do they)
* you have no idea whether it really WILL work with your product (I tried some of the "guru advice" for marketing comic books. Turns out the only thing they knew was how to market "info products" and that their advice/systems were totally useless in dealing with other product.
* the "novel ideas" are fads. Some may work for a time until servers block messages or search engines decide they're fed up with complaints about the sites, etc, etc.
What work is what always worked in marketing: know your product, know your market, know your sector, understand market share, know pricing and distribution systems -- know your customer and understand what their critical needs are.
Marketing 101... just as they teach in college; just like the big boys use.
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