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FIB - Scams 101 - Ye Olde Archives

Understanding headers and more

Posted By: osprey
Tuesday, 3 January 2006, at 11:55 p.m.

In Response To: Actually, no.... (MaaMaw)

This page gives a great explanation of what the headers mean and allows you to test your pages as well. http://www.seoconsultants.com/tools/headers.asp

Your missing link page returns a 404 as it should:

#1 Server Response: http://www.americazoo.com/missing.htm
HTTP Status Code: HTTP/1.1 404 Not Found
Date: Wed, 04 Jan 2006 07:19:44 GMT
Server: Apache
Last-Modified: Thu, 15 Dec 2005 15:13:06 GMT
ETag: "2e4886-61e-43a18802"
Accept-Ranges: bytes
Content-Length: 1566
Connection: close
Content-Type: text/html

> Thanks!  I have no idea what a "200 header" is, but I will
> find out for future reference.

A 200 just means the page has been found and is OK.

> Is "NEW" content a bad thing?  I know about the sandbox,
> but I obviously don't understand how it works.

> I will be totally rewriting (over the next few months) every one of my 500
> animal pages.  The gist will be the same, but the words will be very
> different and lots of new facts will be added.  Is that going to
> trigger the dreaded Sandbox Effect?

One of the sandbox triggers appears to be the sudden large increase/decrease in page count at any one time as compared to the average change over a period of time.

> Also, I decided to put my blog right on the web site instead of hosting it
> on Blogger, because I thought daily new content was a good thing?

An on site blog is an excellent tool if used correctly. Make sure you moderate comments (at least for the first time someone posts) and it's also a good idea to use the "rel=nofollow" tag on links left by others. This stops your blog being used as a spam machine by comments posters.

> I thought 500+ redirects (301) even over a few months would be way over
> the top.

Not if you are changing pages that may have external links and SERPS attached to them. You are doing exactly what you should do.

> On one of the SEO boards, somebody said what essentially amounted to a
> "We Have Moved" page could be viewed as nothing but a
> "doorway" page, and at that point I decided to scrap the whole
> idea.

I can understand that point of view and it would certainly be the case if the 404 hadn't been done correctly and the page in fact returned a 200 (OK) header as happens quite frequently. The change should be handled by the server without the surfer even knowing about it.... and without giving the search engine bots a hard time.

> I believe I can put my traffic through the roof if I can just get the
> other hundreds of animals up in the first two pages.

Are you saying that you intend putting hundreds of links to other pages on the first page of your site? If so, although it's recommended that you put no more than 100 links on a page, every link out of your page can dilute that page's Page Rank.

Here's a couple of sites that are really helpful for Search Engine tactics: http://www.webmasterworld.com You will need to register for this one.
http://www.mattcutts.com/blog/ This blog is run by Google's Spam Assassin and although it takes a lot of reading between the lines at times, the information is priceless.

All the best and welcome to the minefield. LOL.

Chris

Messages in This Thread

Have you read MAAMAW'S CLICKY NOTES today?
Excuse me... You MISSED them??
At the top o' the page in the blue bars (sheesh!).

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You'll find great information in this "Read Only" Archive, but remember..... things change.
Be sure to visit the Current Message Board when you're finished here.

We're very friendly, so don't be shy... just jump right in and post your question.
Scams outnumber legitimate biz ops about a bzillion to one, so it's well worth your time.



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