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FIB - Scams 101 - Ye Olde Archives
Posted By: The Roadie <wcarton@flash.net> In Response To: You're Right... or Wrong (Jim)
Thursday, 31 March 2005, at 5:50 a.m.
> You state that it is only a "Lead Generation" page and that
> you're not selling anything, then what is it that your generating leads
> for?
Tony, and many others, sell leads generated by visitors to pages like those. He seems to be one of the few ethical folks in a very slimy industry, and gets his leads without the use of spam. (as best as I can determine)
Many others put up their lead generation pages (they call "landing pages") on hosts in China or Korea or Brazil to avoid getting shut down, and then they drive visitors to those sites by the use of spam. I can't begin to tell you how many of those landing pages I've filled out with investigative addresses to find out who is behind the spamming. You have to fill out the form, see who buys the lead, explain to the sucker who just paid $5 for your name that they've been busted and could be sued, and see if they'll cough up the name of the outfit they buy their leads from.
And then my colleagues and I get the spammers and their landing page hosts blacklisted, and increase the pressure on the hosts to boot the abusers.
The mortgage refinance industry is a voraciously huge user of spam-driven leads because it looks like there's many more brokers than business to go around, and many of the brokers haven't come to the right conclusion that it's time to find a new way to make a living.
Here is a site about Ameriquest being sued, who promptly filed a cross-suit against Lead Extreme, who sold Ameriquest some of their leads:
http://www.mortgagespam.com/
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