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FIB - Scams 101 - Ye Olde Archives
Posted By: Rick K.
Friday, 7 January 2005, at 7:15 p.m.
It's about time!
Norton has held a monopoly on anti-virus and spyware apps due to being "bundled" and shipped with virtually every new PC built in the last couple of years.
If you're an affiliate marketer, you know that Norton indiscrimately "kills" all cookies...including the ones you passed on as an affiliate marketer to get credit for sales.
A lot of "spyware" killer software does the same thing...alerts the user to "dangerous cookies" and removes them all. They know that the average user will pick up cookies in the course of everyday browsing, so they "kill" all cookies to make it seem that the software is really accomplishing something.
Cookies by and of themselves aren't bad. In fact, cookies can help your browsing experience by remembering the last time you visited, special settings, and so on.
Affiliate marketers set cookies on a computer user that visits their website and decides to purchase or look at a product that the affiliate marketer is promoting. (Think of an affiliate marketer as a performance-based salesman, they get paid a percentage of the products they sell or promote.)
When an affiliate marketers cookie is erased by overzealous software, then hours of hard work, planning, and effort is lost. Any sales they made are lost in the future, or until another cookie is set.
Norton is one of the biggest cookie zappers. People have complained, cursed, and begged Norton to stop erasing valid cookies, and were systematically ignored by Norton. Thousands, if not millions of sales commissions were lost due to their arrogance.
Then...Microsoft (Yes, the company we all love to hate) has finally listened to the complaints of thousands of consumers who are concerned about spyware.
Microsoft released a beta version of their AntiSpyware.
Folks, I tried it and I have nothing but good to say about it. I'm probably more security-conscious than the average user. I have all kinds of applications to detect spyware and browser-hijacking objects (BHO's), and active-X driveby applications.
Microsoft's AntiSpyware found 6 malcious programs, including two BHO's that somehow slipped by. I'm impressed.
The Antispyware also discriminates between good and bad cookies, allowing the average user, who knows little or nothing about cookies, to leave the good ones.
Also, there is an option to join a ring of other users...so if another threat is identified, all users are notified at once.
Bravo! It's about time the browser hijackers and spyware thieves were stopped. It's about time that legimate cookies were recognized for what they are, and not wiped out with the rest. If you start seeing more commissions after AntiSpyware goes mainstream, you'll get an idea of how many commissions you were losing due to BHO's and cookie wiping.
Microsoft is also releasing (in the near future) a beta version of an anti-virus software. If it works as good as this AntiSpyware software does, I'm getting a copy!
Oh, Norton and Symantecs share prices have dropped due to this release. Maybe this will be a wakeup slap to make them listen to folks, instead of running rough-shod over everyone.
Oh, almost forgot, Here's the link to get your copy. It's free.
Here's a link to a CNN article if you want to read more.
Later,
Rick K.
Try a FREE digital satellite system...You'll never go back to cable!
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