Mel, i need to explain.....

For starters, thanks very much for your helpful insight and interest Mel.

I have been able to count on your adice many times over the years.

Next,

When i say "pop-up," here is what i mean:

I'm **not** talking about hover ads... or fly in ads... or even pop-unders.... or the annoying pop-ups that first became popular with adult web sites starting around 1995.

Here is what i'm talking about.

If you go to Cory's sales letter, and click on at the bottom where it says...

... click here to order online..... you will notice that a totally new page opens.... while the original page stays up.

so now, there are actually "2" pages up.

And, in cory's case, if a person decides to close down the order page......

... they will still see his sales letter page.

And, they will potentialy start reading the sales letter again... and possibly place an order.

Many people tested this, including John reese, and said that this causes more sales. Simply because many people will change their mind.

It happens all the time.

So, no marketer should ever forget this. People can change their minds in the span of 5 seconds... or 5 years.

Nobody should just assume that a person and a sale is written off.

In the offline world.... the best sales people are said to keep asking for the order many times after a person has already said "no."

So, please take a quick look at Cory's site. Some advisors have told me these are still considered pop-ups..... even though they only pop-up when a person "clicks on them."

i do realize that Cory also uses hover ads... and the annoying pop-ups, but that is niot what my question pertains to.

thanks gain Mel,

i'm interested to hear what you and others think.

Craig Cole
ludmar2403@yahoo.ca

> Dunno about the hyperlink structure. What other comments were made here?

> This is true. Have you ever gone to sites where you are hit by popups?
> Didn't you run screeching for a popup blocker? (in the past here there are
> folks who claimed they just loved them anyway... but I'm not sure if they
> were just saying that to lure US into seeing the popups that we were
> blocking on their sites or what.)

> Quite true. The popup blocker WILL block pages using a javascript
> "popup." So we have to do a "turn it off" if we want
> to see a popup on your site. Most often this simply causes folks to dither
> about "how badly do I want this information?"

> I'd say this was also pretty true.

> Is there a reason you're doing this other than "Cory does it"?

> Probably not.

> There's a huge difference between your site and Cory's site... but I'm
> going to address that a bit later.

> That's not usually the way it works. If they're going to leave your site,
> they'll click down the FAQ and hit the back arrow button or make some
> other surfing command. It won't matter whether you've popped up Yet
> Another Window at them. If you put up Yet Another Window, they'll just
> close that and surf away.

> There is no change in their behavior at the "no thanks" stage.

> Cory has a high conversion rate because of the TWO things you lack:
> 1) He wrote the course. His name is all over the place. If people are
> avoiding his affiliates, they still buy the original book from him (and
> Cory recommends that you develop your own product -- just like he did. And
> not a "me too" product.)
> 2) Cory is very very well known in the bizops circles. This means that he
> will often be recommended by people who have bought the course (but may
> not be reselling it) or people who have reviewed the course in some way.
> If they give a link, they'll give it to Cory's site and not to an
> affiliate site. Attention brings customers and customers bring money.