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FIB - Scams 101 - Ye Olde Archives
Posted By: Pete G. In Response To: For Starters... (Tom B. at Work)
Monday, 6 February 2006, at 9:23 p.m.
In Response To: For Starters... (Tom B. at Work)
Hi Tom, and thanks for the tips. The googleads issue mystifies me. When I first put it on the site, I had about 30 minutes worth of PSAs and generic business ads like they said I would, and then I started getting targeted ads for natural dog food, vets, pet stores, etc.
Then, just tonight, it seems to have reverted to the generic ads and PSAs for about half my pages. The other half are still VERY tightly targeted....I've got cat product ads on a page with a cat article, pet food ads on a page about pet food labels, stop animal cruelty ads on a page about the ASPCA, etc. Can't figure out what's up with that. Maybe they don't have enough advertisers in this general category. Anybody have an idea?
Also, i thought I did name the pages appropriately via the site map mode where you "add a page." But you're right, the page name doesn't show in the URL. I searched help with no success, so tomorow it's on to customer support. And I'll be changing the "new site" spiel on the home page as you suggested.
Thanks again for taking the time to respond, Tom. And please -- any other FIBers -- I will be grateful for any more info or responses if you have the time and inclination.
> Look at the AdSense ads on your page. When I went there, this was the
> anchor text for the three ads at the top of your page:
> 1. Printing Services
> 2. Fill in & save PDF forms
> 3. Build your site
> Google apparently thinks that your site is offering business services --
> it sure isn't serving up ads that are pet care related!
> I'm almost afraid to touch this one because I'm by no means a search
> engine expert, but I'll try.
> First, try to get a regular HTML editor, learn how to use it, and use it
> to build your site. Once your pages are built, upload them with an FTP
> client (I like FileZilla -- it's free and open source).
> Next, give your pages names that match the title of the major theme of
> that page. For example, if the page is about pet acupuncture, I'd name the
> page pet-acupuncture.html instead of something like page17.html (like you
> have now).
> I would also not put anything on the page that does not contribute to the
> overall major theme of the page. In my opinion, there seems to be a lot of
> unnecessary information on your home page. For example, the statement
> about the site being new adds nothing and may detract in many ways.
> You may also want to try to get links in directories (like DMOZ) that are
> edited by a real person.
> But for now, if Google thinks that your site is about something other than
> holistic pet care, then it won't send anybody there that's looking for it.
> That's the first thing you need to fix.
> I'm sure that others will weigh in soon.
Holistic Pet Companion...Nurturing Pets and People
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