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FIB - Scams 101 - Ye Olde Archives
Posted By: Marla Burns
Friday, 30 December 2005, at 6:55 a.m.
Here is a little insight on Coastal:
I signed up for the Coastal Package in hopes of making some real money working from home. Now - the package itself, I was told, "sold itself", however, you at least have to purchase the level one package to get started and that costs $1,295.... not chump change. Okay, so this package includes 5 complimentary cruises, 30+ complimentary accommodations, and numerous savings on golf, entertainment, dining, condos, airfares etc. They are good for life. So after you drop the $1,295 on this level I package (more if you upgrade to international as well which is almost $4k) you have to activate your membership for an annual fee of $89. Coastal wants you to become a member before you start selling. There are 2 ways to sell Coastal. 1) Retail - sell solely as a vacation package or 2) Biz Opp - get people to join your team who also want to sell the opp to others. Thus you build your pipeline and up line. Their first to sales would go to you as your first 2 sales went to your up line director. Now, upon joining you have to pay about $130+ to get your website (already designed) and 800 number. Then it's $80 per month to keep that going. Now, you have to have money set aside for acquiring leads, advertising, marketing materials etc. You need to change your phone service so you have nation wide coverage. The more targeted leads you purchase the better chances of ROI. So you could spend $60+ for a batch of 25 leads (they say are targeted or pre-screened/ what this means is they are interested in a biz opp like everyone else and have spoken with someone on the phone who conducted a pre-qualifying survey) I purchased many leads spending over $500 and had little success. Granted, you need to smile and dial many times before reaching someone - and even after you have spoken to that person, it may take 4 more conversations with them to close a deal. The majority of the people I spoke with were turned off by the investment alone. You get $1k per $1,295 sale and the money gets to you via Paypal before it hits the distribution center. Now, your director may tell you - people will find a way to get the money if it's something they want to do. I believe that to a point, however, I don't want someone draining their only savings to join something that may or may not work out for them. I have had many years in sales and still that is something I could not live with. They target Coastal to SAHM - which is a big mistake. It's very hard to be on the phone all day and take care of small children at the same time.
I pulled out of Coastal in about 6 months. With any sales job - you need to build your pipeline and that could take a good 3 months of hard work. I am not saying that Coastal can't and hasn't worked for others - I think they tend to mislead somewhat in their sales of biz opps. They claim they are not a MLM. Hmmmm.... I don't agree with that, as there is a pipeline. It's shorter than most. It's a gamble as with most opps out there. I just wasn't seeing the ROI I had expected and decided to pull out.
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