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FIB - Scams 101 - Ye Olde Archives
Posted By: DaveB In Response To: Page Rank not as important as key phrase.. (Angela)
Sunday, 18 December 2005, at 9:53 a.m.
It's all about keywords. Keywords are the "key" to getting page rank and getting listed.
> Not an SEO expert by far. But in my "own experience".....
> I have pages that show up #1 with NO PR. My home page is PR 3.
> What you need to know is what people are actually "searching"
> for.
> What ever they type in for a search determines whos page comes in at
> the top 10. Relevancy to the query is the key. And people use all sorts
> of terms to find what they want.
> Page rank comes after that...if someone types in an "exact"
> phrase that is
> on your page, that is also on a hundred other pages. Then PR comes into
> effect.
> Then comes links in...which is where PR comes from. How many
> "relevant"
> links do you have coming in to your site. The others may be crappy...but
> they may also have hundreds of links into their site. Keep in mind here
> that the text link for the incoming link also needs to contain your
> main keyword or phrase. You don't want the text for the link to read
> "click here". That is not relevant to your page.
> To sum it up....Find out "what" keywords or phrases people are
> using to
> find what they want in the SEs. You can do this by using a tool like
> Wordtracker. Overture also has a free tool. Not as specific, however in
> that
> it also shows advertisers and such. Optimize your pages based on what
> people
> are actually typing in to find what they want. Get links "into"
> your site
> using the keyphrases as text. This will boost your popularity and your PR.
> Hope that helps,
> Angela
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