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FIB - Scams 101 - Ye Olde Archives
Posted By: Bob Baroner In Response To: Email becoming less important? (Mel. White)
Tuesday, 22 November 2005, at 8:43 p.m.
for now. But it will only be a matter of time before bad hackers find a way to attack podcasts and spread viruses, send spam, etc, etc. Especially if email does in fact get so widely ignored by the masses as they predict. If people by and large quit using email, hackers will quit sending spam and malware to email addresses. There would be no benefit for them to do so. (well, I guess there really is a solution to spam afterall!!!).
Admittedly, though, I know jack squat about iPods. I don't own one and I never even saw one in the "flesh". And I also have yet to hear a good argument as to why I should get one. I heard that the audio quality is really bad. I heard that listening to MP3s on your PC with a cheap set of PC speakers sounds 100 times better. But I have no clue. just what I heard.
A lot of people love Apple computers because they are so sparingly used by the masses that hackers do not even bother targeting Macs. These hardcore Mac users better hope that Apple does not get really popular at a quick pace because they will be clueless what to do when bad hackers start sending malware geared specifically for Mac users.
People think that they only reason why bad hackers target Windows machines and software is because they hate MicroSoft. But that is not exactly true. They only hate MicroSoft software and Windows based PCs because it is the most widely used. They target PC and Windows software because they the most widely used and therefore the benefit of targeting them is great.
BTW, I heard on a tech radio show this past weekend that IM is rapidly surpassing email in popularity. Personally, I have yet to use it myself.
Bob Baroner
> Here's an interesting and probably controversial article that makes an
> interesting point -- email is starting to languish as spam and unwanted
> offers increase. Whether or not you agree that it's going to go away,
> business people need to become aware that in the future, email may not be
> the best marketing tool.
> Since the article is directed at corporations (and not marketers), it
> mentions ways of collaborating and communicating that mean some people may
> no longer use email or rely on email as communications. Podcasts are one
> of the "current waves" in other arenas, but these may also be
> just a fad.
>
> Whatever happens, the real point here is that you can't rely forever on
> one method or one strategy to market a business to the public. So, if
> you've got a business -- have you thought of ways to expand and sustain
> your business WITHOUT email?
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