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FIB - Scams 101 - Ye Olde Archives

Re: Starting a web based food pantry

Posted By: Robert K <robbiesnewemail@yahoo.com>
Wednesday, 26 October 2005, at 7:19 a.m.

In Response To: Starting a web based food pantry (Tor Benson)

I don't think a long thread of members bashing each other is going to help the Deacon very much.

My comments on the site: lose the dramatics ... the long, slow, musical intro, and the slow-loading images ... these are just going to drive visitors away before the site even loads.

Also, if I were king (or, in this case, deacon), i would do away with the music. that's just my preference, but i believe more and more web marketers are going with the "silent treatment."

after visiting the site, i had this thought: i may have missed the whole "food pantry idea," except that i read Deacon Ter's post before entering, so i was looking for it.

i think you need to identify the primary goal(s) of the site, then address them, rather than just firing a shotgun and hoping to hit a duck. do you want the site to attract donations of money? food? volunteers?

and, although my web-marketing knowledge is as basic as basic gets, i do know this mantra: you've got to capture your visitor's e-mail addresses. it's difficult to get people to visit. once they visit, you have to get your "claws into them."
assuming most of your visitors will be good people with great intent, you should be able to get them to sign up for an occasion newsletter about "how we're helping people, yada yada yada."

so, how do you do that? good question.
that's why i think it is critical that you realize, even though your dream is a successful charitable site, you really must look at this as a business venture. your revenue may be donations of food (or cash donations?), instead of profits from a business venture, but the ultimate structure remains the same.

you must drive trafic to your site, you must "hold them" with a well-designed, easilly navigated site, and you must get them to act (donate, in this case) for you to be successful.

my humble suggestion - sorry, no master's or doctoral degrees here! - is to invest in the corey rudl course (see recent thread on the FIB forum, below).
you may learn "more than you need," but there's nothing wrong with that.

i hope this helps, and generates more input from those who know plenty more than myself.
Robert K

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You'll find great information in this "Read Only" Archive, but remember..... things change.
Be sure to visit the Current Message Board when you're finished here.

We're very friendly, so don't be shy... just jump right in and post your question.
Scams outnumber legitimate biz ops about a bzillion to one, so it's well worth your time.



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