It's a legit opportunity but it's a tough sell....Here's WHy

I thought about this opportunity about 8 or 9 years ago. There was another company that did the same thing. I spoke to the owner. I can't remember if it was Don Farmer or not. I believe it was. Anyway, he was very honest with me. I spoke to him on the phone. Here is the gist of it. They are hard to sell to people because it's an inconvenience to get them. You can look on ebay and see all kinds of people trying to sell them. I have seen people selling them on the net for $5 per book.
First of all you have to charge like $10-15 for one of these books. I think you randomly choose like so many coupons for like $100. The consumer than has to send a $1.00 and a SASE for every increment of $10. So let's see you are asking them to pay $10-$15 for a book, pay for an envelope, pay for a stamp and then send in a $1.00. So let's see: To buy $100 worth of coupons costs $15 for the book, $7.40 for 20 stamps and 20 envelopes and a ($10 handling fee) for a total of about $35. Not to mention the envelope they have to send the SASE, $10 increment choice of coupons, The $1 for handling. So to pay $35 to get $100 coupons isn't great. Not to mention they are the same ones you can get in your SUnday paper. Also, there is no guarantee you can get the coupons you select.
Besides, why spend that kind of money when you can go on ebay like I have done and buy $100 worth of coupons for $3? Bottom line, it's an inconvenience. You don't make the money by selling to people. You sell the books to car dealerships, mortgage companies and businesses that use the books as promotion. But it's a hassle to the customer.

If you sell to a customer, you most likely won't get too many repeat orders.