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FIB - Scams 101 - Ye Olde Archives
Posted By: Kelly Lowe <kelly@allbusinesspublishing.com> In Response To: My old website-Comments Please! (Carol Herron)
Sunday, 13 February 2005, at 10:32 a.m.
It IS all in the marketing. And you DO have alot of competition out there.
The key is to set yourself apart from the rest. I looked at your site. I'm not trying to be rude...I'm being honest. The products are fine, and I agree that they can be big sellers. But it's just "another" online store to me. I want interactivity. I want you to TELL me how to spice up my love life. I want to be able to talk about this with other people in your forum. I want to be able to attend seminars (online, possibly offline) that will help me improve my love life. I want to be able to read a newsletter that offers me tips and resources.
Once you have all of that at your site waiting for me, I want you to come find me. This is the Internet and you have alot of competition. I'm not likely to be driving down the road and see your sign or billboard. You have to come to my house, knock on my door, and tell me about your website. I'm not a professional internet marketer by anyone's standards. I know how to market my own business...but not anyone else's. I can tell you that the best source of website traffic I have found comes from visiting forums and participating in discussion groups where my target market is. I don't post blatant ads. I use my signature file, which tells people what I do and where to find me (I go to people's houses and knock on the door in this way).
I hope this helps. Good luck with the site...oh, and don't listen to the guy who called you. He wants your money. There is alot more to it than keywords and meta tags!
Kelly Lowe
Affordable Ghostwriting Services
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