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FIB - Scams 101 - Ye Olde Archives
Posted By: Dennis Bevers <bassco2@bellsouth.net> In Response To: Why not let everyone be able to buy your book? (Bonnie Lee)
Thursday, 20 January 2005, at 5:56 p.m.
She is and has been selling them one at a time.
He point in targeting lawyers who specialize in adoptions was to shoot for volume orders of 50 to 1000 per order. That allows for a wide range of optional versions, features, etc.
Once the "promotional" copies reach the recipients, additional single orders could be generated, boosting the overall sales.
I'm in the promotional advertising business. Companies and professionals give away all kinds of products with their imprint on them. They benefit from having their name and message imprinted on them for repeat exposure.
I've made my living in this industry as a full-time, independent agent/dealer, selling ad specialties to all kinds of business, industry, and gov't clients since 1987.
Commission-only works for me for three primary reasons.
1. "Onesies" or single item sales are very rare. Most orders are for multiples from 5 pieces to 60,000 at a time.
2. Satisfied customers are likely to order repeatedly, and often more than just the one product. A long-term calendar customer may add a different gift item to their order each year.
Some companies have multiple needs and buyers for this advertising media. I have one hospital that has as many as 8 different buyers ordering through me.
3. Satisfied customers are a great source for leads and referrals to my next customer.
I started on a part-time basis in '84, and recently recognized a loyal clients for 20 years of buying from us. With 20 years behind me, I'm looking forward to 20 to 40 more. In forty years, if I'm still around, I'll just be 92.
The company I'm affiliated with offers two streams of incomes. Those who remain active in sales, can sponsor others to sell for them. The company pays the sponsor an override commission each month, based on their increased profits of the new orders.
I've been receiving over-rides since early '87 on a continuous basis.
I can definitely see where Lesley is coming from in pitching to lawyers.
I responded with a long email to her on multiple suggestions for getting bulk orders.
Dennis Bevers
My no risk, no hype b2b sales opportunity!
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