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FIB - Scams 101 - Ye Olde Archives
Posted By: Bonnie Lee <successmoneya1@aol.com> In Response To: Should I challenge my subscribers? (Phil Moyers)
Monday, 8 November 2004, at 2:53 a.m.
>I personally would not challenge your subscribers in this manner. You have to build up a trust with your subscribers first, and that cannot be done on the first email. Some good people lay back and see whats up before they commit.You will be missing these.I feel you should give people time to trust you,you will be losing some good ones in this manner.But, that is just my look on it. Take Care, Bonnie Lee
Hi everybody:
> I've just come up with a possible "test" for dead-weight
> subscribers
> and was wondering if I could get some thoughts on whether or not I should
> use it.
> There's this new $10 e-book out, and it's been well-established that
> it totally over-delivers. I'm going to have a substantial number of
> co-reg'd subscribers sent my way within the next few days, and was
> thinking
> about re-shuffling my followup sequence and recommending this $10 book
> first.
> The author implies in his launch article, that anyone who isn't willing to
> spend $10 on such a great product is not worth having as a customer. I
> agree.
> So my question is, in that first followup message where I recommend this
> product, should I put in a few lines that say something to the effect of:
> "If you can’t see the tremendous value in this product, please, do
> yourself (and me) a favor, and scroll to the bottom of this email, and
> click “unsubscribe”
> It’s my frank and honest opinion that anyone who can’t see spending $10 on
> a book that will put you onto a path to online business success is not
> worth having as a reader."
> I know it's kind of cold, but it's really right, isn't it. Why waste time
> waiting for those who don't buy to "come around". If I do a good
> job of pre-selling this product, and a decent portion buy, shouldn't I
> invite those who don't buy to unsubscribe? Because I'd know early on that
> they're dead-weight...?...
> Your thoughts would be greatly appreciated. Either I'm going to be making
> a smart, dead weight-cutting move, or a big mistake!
> Thanks,
> Phil Moyers
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